Wear Kayo was born from a simple idea — to create everyday clothing that feels premium, looks effortless, and celebrates self-expression. What began as a passion for blending style and comfort has evolved into a modern clothing brand redefining unisex fashion in India.
Based in Mumbai, Wear Kayo represents timeless casualwear — refined silhouettes, elevated fabrics, and confident minimalism. Every piece is made to move with you, elevate your everyday, and let your individuality stand out.
OUR JOURNEY
2024 – THE SPARK The idea of Wear Kayo came from a shared vision: to build something that merges streetwear with everyday comfort. We saw a gap in the market for high-quality, minimal, and versatile unisex t-shirts — and decided to fill it.
LATE 2024 – THE VISION After months of research on fabrics, fits, and details, our first prototypes came to life — simple, bold, and built to last.
EARLY 2025 – THE LAUNCH Wear Kayo officially launched its first collection of regular and oversized t-shirts — effortless, expressive, and made for everyone.
2025 & BEYOND – THE FUTURE Our journey doesn’t stop here. We aim to evolve into a full-fledged lifestyle label — expanding into streetwear that stands for authenticity, creativity, and everyday sophistication.
OUR VISION
To redefine casual wear by combining comfort, craftsmanship, and design — creating pieces that feel premium and look effortlessly stylish.
OUR MISSION
To craft premium-quality apparel that balances minimal design with bold character.
To celebrate inclusivity through unisex fashion that feels timeless and versatile.
To build a community that values individuality, creativity, and authenticity.
THE NAME — KAYO
KAYO stands for “KNOCKOUT” — a symbol of strength, confidence, and individuality. Every piece we create embodies that spirit — designed to make you feel like a knockout, wherever life takes you.
